popularise
v 1: cater to popular taste to make popular and present to the
general public; bring into general or common use; "They
popularized coffee in Washington State"; "Relativity Theory
was vulgarized by these authors" [syn: {popularize},
{popularise}, {vulgarize}, {vulgarise}, {generalize},
{generalise}]
2: make understandable to the general public; "Carl Sagan
popularized cosmology in his books" [syn: {popularize},
{popularise}]