beguilement

from WordNet (r) 3.0 (2006)

beguilement
    n 1: magnetic personal charm [syn: {bewitchery}, {beguilement},
         {animal magnetism}]
    2: an entertainment that provokes pleased interest and distracts
       you from worries and vexations [syn: {beguilement},
       {distraction}]

from The Collaborative International Dictionary of English v.0.48

Beguilement \Be*guile"ment\, n.
   The act of beguiling, or the state of being beguiled.
   [1913 Webster]