permanent link <World-Wide Web> A {URL} that always points to the same piece of {web content}. {Web pages} that appear for a limited time at their main URL, such as {web logs} or news sites, often display an alternative, permanent link. Readers can quote, bookmark, or link to this URL in order to refer to a particular item, rather than the page displaying the latest item. For example, the URL http://news.bbc.co.uk/ points to the latest news from the BBC whereas http://news.bbc.co.uk/1/2614839.stm is a permanent link to a particular news story. (2003-12-27)