from
The Free On-line Dictionary of Computing (8 July 2008)
Iomega Corporation
<company, storage> A storage device manufacturer whose major
products are the {Zip} and {Jaz} removable {disk drives} and
{Ditto} {tape drives}. They became popular with an early
product called the {Bernoulli Box}.
These products fall in line with their focus set in 1994 "to
help people manage their stuff". The company's stated aim is
to create portable, fast, large and cheap storage solutions.
Iomega's major competitor in the growing market for removable
disks is {SyQuest}, who seem to always be a few weeks behind
them.
In general, Iomega target the {Small Office/Home Office}.
They are also investigating the growing {digital photography}
market which also needs large removable storage devices.
Iomega's president and CEO is Kim Edwards. They have nearly
2000 employees in offices world-wide. Revenue for the quarter
ending Dec 1996 was $371 million and net income was $20
million.
Headquarters: Roy, Utah, USA.
(http://iomega.com/index.html).
(1997-04-15)